![]() Even different versions of Outlook, such as Outlook 2003, Outlook 2013 and, render HTML differently.įirst, there is no standard in the way email clients render HTML. This is true for email clients from different companies, such as Outlook and Apple Mail, but not only. Creating responsive email is not an easy task, and there are various reasons for that.įirst, there is no standard in the way email clients render HTML. However, if you want to stand out, no matter how beautiful your emails are, you need to make sure they render correctly in your reader’s inbox, regardless of what email client they’re using. □ Wanna learn more about code quality? Read our blog article " GraphQL errors: the Good, the Bad and the Ugly".Email is one of the best ways to engage with your users, especially during the holiday season. Feel free to ask questions or give feedback on how you are currently developing emails, we are eager to hear from you! We are still tinkering with a few things to make it easier to use, but we hope you enjoyed this article. There is a demo package in the repo for you to try out. We would feed this to the MJML compiler: const document = (body) => `Ĭonst html = mjml2html(document(mail( from "svelte-emails" We would compile the Svelte code to HTML using the compiler's SSR capabilities: const mail = (props) => ` We would write Svelte code with MJML elements: All the technologies we mentioned were never meant to work together, but there seemed to be a way. Our challenge now is not only to write MJML with Svelte but also to have a simple way to preview and test emails. MJML, Svelte, Vite, Square pegs and Round holes The title probably ruined the surprise, but hey, we chose Svelte. We now need a way to make these emails dynamic, with logic and string interpolation. ![]() It is battle-tested, has a lot of features, and is easy to learn. There are plenty too! This is the path we took because it is the most flexible and powerful option.īecause we had some experience with MJML we decided to stick with it. Use an XML-based email templating language. Depending on what you want to achieve, this might be the best option. It would work well for static emails with a few string interpolations, but not for dynamic emails with a lot of logic, which we need. There are a lot out there! Turns out emails are hard to design. Not possible for Escape, but you might consider it. Send plain text emails, like good ol' text messages. I might have picked this approach for a personal project. This is way too slow for a company, but there is a lot to learn on the way. Write them by hand and learn the quirks of the old -based layout system with loads of and inline styles. We, therefore, have four possibilities to write emails: Well, unfortunately for us, email clients are still stuck in the dark ages. It was the way to design complex two-dimensional layouts. If you started web development before 2000, chances are you worked on websites designed with -based layouts. ![]() We, at Escape, recently rebuilt our whole email stack from scratch to improve the developer experience: we used to send emails to preview them, whereas now, we have an instant feedback loop, leveraging a SvelteKit-powered dev server. And you will end up working with some of the most legacy web technologies. As a developer, you will need to send emails at some point. Emails are the cornerstone of automated internet communication.
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